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Naturtint USA

Naturtint Permanent Hair Color 10A Light Ash Blonde (Packaging may vary)

Naturtint Permanent Hair Color 10A Light Ash Blonde (Packaging may vary)

UPC: 661176010202

Rated 4.8 out of 5
Based on 21 reviews
Size
$14.99
$14.99
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OR
We're available elsewhere: Buy on Amazon or Buy on Walmart

Transform your look with Naturtint’s 10A Light Ash Blonde, a bright and illuminating shade that delivers salon-quality results from the comfort of home. Infused with nature’s best ingredients, this permanent hair color provides stunning, long-lasting color while nourishing your hair.

Our pioneering formula is up to 92% naturally derived, giving you vibrant, healthy-looking color without harsh chemicals. Free from ammonia, parabens, and heavy metals, Naturtint is kind to your scalp and gentle on your hair, ensuring a more natural, vibrant result every time. Achieve up to 100% gray coverage with our advanced, cruelty-free and vegan-friendly solution that leaves hair softer, shinier, and full of life.

Why Choose Naturtint?

  • Enriched with plant-based ingredients for visibly healthier hair
  • No ammonia, no parabens, no heavy metals
  • Achieves up to 100% gray coverage
  • USDA BioPreferred® Certified and ISO 16128 compliant
  • Easy, mess-free application for beautiful color at home
  • Forever cruelty-free and vegan

Step confidently into a new, vibrant you with Naturtint’s botanically-inspired formula—luxurious, lasting color you can feel good about.

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        Ingredients

        COLORANT:
        PEG-2 OLEAMINE. WATER (AQUA). ALCOHOL
        DENAT. PEG-4 RAPESEEDAMIDE. PROPANEDIOL.
        ETHANOLAMINE. OLEIC ACID. HYDROLYZED OAT PROTEIN.
        HYDROLYZED CORN PROTEIN. HYDROLYZED SOY
        PROTEIN. HYDROLYZED WHEAT PROTEIN. MEADOWFOAM
        (LIMNANTHES ALBA) SEED OIL. TETRASODIUM
        GLUTAMATE DIACETATE. SODIUM METABISULFITE.
        SODIUM ERYTHORBATE. p-PHENYLENEDIAMINE. 4-
        CHLORORESORCINOL. 2-METHYLRESORCINOL. 2-AMINO
        -4-HYDROXYETHYLAMINOANISOLE SULFATE. N,N-BIS
        (2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE.
        OCTADECYL DI-T-BUTYL-4-HYDROXYHYDROCINNAMATE.

        COLOR DEVELOPER:
        WATER (AQUA). HYDROGEN
        PEROXIDE. CETYL ALCOHOL. CETEARYL ALCOHOL.
        CETEARETH-20. LAURETH-3. OXYQUINOLINE SULFATE.
        PHOSPHORIC ACID.

        QUINOA MASK:
        WATER (AQUA). CETEARYL ALCOHOL.
        BEHENTRIMONIUM METHOSULFATE. SHEA (BUTYROSPERMUM
        PARKII) BUTTER. SILYBUM MARIANUM ETHYL ESTER.
        HYDROLYZED QUINOA. HYDROLYZED BAOBAB (ADANSONIA
        DIGITATA) SEED EXTRACT. GLYCERYL STEARATE. TOCOPHEROL.
        FRAGRANCE (PARFUM). SODIUM BENZOATE. POTASSIUM
        SORBATE. BENZYL ALCOHOL. CITRIC ACID.

        Learn more about each ingredient →

        Certifications

        USDA BioBased Certification
        FSC - Forest for All Forever

        Learn more about our Certifications here →

        Shipping & Returns

        order by 2pm EST for same day order processing and receive your order in 1 – 3 business days

        Need to return it? You've got 30 days!

        More Shipping & Return Info →

        Allergy & Safety Info

        We want all Naturtint customers to enjoy using our products safely and effectively, please find our Safety and Allergy information here

        FAQ

        View all FAQs here →

        We're Available Elsewhere

        Want to pick up a box of Permanent Hair Color today? Swing by your local health food store. Find a Retailer →

        We're also available online at Amazon and Walmart

        ← Back to Permanent Hair Color Chart← Back to Root Retouch Color Chart

        SHOP BY COLOR

        VIEW COLOR CHART →VIEW ROOT RETOUCH COLOR CHART →
        Write a Review
        average rating 4.8 out of 5
        Based on 21 reviews
        • 5 Stars
          18 Reviews
        • 4 Stars
          2 Reviews
        • 3 Stars
          1 Review
        • 2 Stars
          0 Reviews
        • 1 Star
          0 Reviews
        90% of reviewers would recommend this product to a friend
        Easy To Apply
        Rated 5 out of 5
        21 Reviews
        Reviewed by Linda C.
        Verified Buyer
        I recommend this product
        Natural Hair Color
        Blonde
        Hair Type / Texture
        • Straight
        Benefits
        • Hydrating
        • No Ammonia
        • No Parabens
        • No Artificial Fragrance
        • 100% gray coverage
        Rated 5 out of 5
        Review posted

        Fabulous

        Works beautifully. Just bought a color Brush kit to assist coverage for next time!

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        Easy To Apply
        Rated 5 out of 5
        Was this helpful?
        Reviewed by georgine
        I recommend this product
        Rated 5 out of 5
        Review posted

        5 Stars

        Shipped quickly and easy to order

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        Reviewed by Crystal H.
        Verified Buyer
        I recommend this product
        Natural Hair Color
        Brunette
        Hair Type / Texture
        • Coily
        Benefits
        • 100% gray coverage
        • No Ammonia
        • Cruelty-free
        • No Artificial Fragrance
        • Hydrating
        Rated 5 out of 5
        Review posted

        Hair color

        Love this brand, my hair looks so good and the color was dead on, just perfect. This is now my go to for color.

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        Easy To Apply
        Rated 5 out of 5
        Was this helpful?
        Reviewed by Sharon G.
        Verified Buyer
        I recommend this product
        Natural Hair Color
        Grey
        Hair Type / Texture
        • Wavy
        Benefits
        • 100% gray coverage
        • No Parabens
        • No Ammonia
        • No Artificial Fragrance
        • Cruelty-free
        Rated 4 out of 5
        Review posted

        Great Product

        I have never died my hair myself, always went to hairdresser. Now I'm retired and don't want to spend over $100. Every 8 weeks, I have short grey hair so I decided to give a try...it was awesome to use, so easy, no bad chemical smell! In fact it was a pleasant smell and consistency thick not runny so not messy to use at all. I am now a new customer!

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        Easy To Apply
        Rated 5 out of 5
        Was this helpful?
        Reviewed by Eleanor G.
        Verified Buyer
        I recommend this product
        Rated 5 out of 5
        Review posted

        Naturtint Permanent Hair Color

        I mix 1 oz. Naturtint Permanent Hair Color 10A (Light Ash Blonde) with 1 oz. 7N Naturtint Permanent Hair (Hazelnut Blond) resulting in a color that is very close to mine. I leave it on for maximum time as per instructions for resistant gray coverage, focusing on new growth area. I am super allergic to many things but have had no problems at all with this product. The color holds up well for me and is very natural looking.

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        The First Ever USDA Certified BioBased Permanent Hair Color

        We want the best for you and the environment, so when creating formulas our goal is to replace as many synthetic ingredients as possible with plant-based alternatives. Simply put, we use as many naturally-derived ingredients as possible without sacrificing the quality of your results.

        But why aren’t Naturtint products 100% natural? We use the Global ISO standard 16128 which defines naturally-derived as plant or mineral derived materials and water that have undergone limited processing. The naturally-derived percentage varies between product lines and ranges from 92% to 99%. 

        What is Biobased? We hold ourselves to high standards and are proud to have the first permanent hair color to be certified by the USDA BioPreferred® Program. Biobased ingredients are derived from plants and other renewable sources and provide an alternative to petroleum-derived ingredients.

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        • leader in better hair care

        • pharmaceutical quality ingredients

        • eco-friendly

        • scientifically formulated by women

        • vegan