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Naturtint USA

Naturtint Permanent Hair Color 10A Light Ash Blonde (Packaging may vary)

Naturtint Permanent Hair Color 10A Light Ash Blonde (Packaging may vary)

UPC: 661176010202

Rated 4.8 out of 5
Based on 28 reviews
Size
$17.99
$14.99 $17.99
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We're available elsewhere: Buy on Amazon or Buy on Walmart

Transform your look with Naturtint’s 10A Light Ash Blonde, a bright and illuminating shade that delivers salon-quality results from the comfort of home. Infused with nature’s best ingredients, this permanent hair color provides stunning, long-lasting color while nourishing your hair.

Our pioneering formula is up to 90% naturally derived, giving you vibrant, healthy-looking color without harsh chemicals. Free from ammonia, parabens, and heavy metals, Naturtint is kind to your scalp and gentle on your hair, ensuring a more natural, vibrant result every time. Achieve up to 100% gray coverage with our advanced, cruelty-free and vegan-friendly solution that leaves hair softer, shinier, and full of life.

Why Choose Naturtint?

  • Enriched with plant-based ingredients for visibly healthier hair
  • No ammonia, no parabens, no heavy metals
  • Achieves up to 100% gray coverage
  • USDA BioPreferred® Certified and ISO 16128 compliant
  • Easy, mess-free application for beautiful color at home
  • Forever cruelty-free and vegan

Step confidently into a new, vibrant you with Naturtint’s botanically-inspired formula—luxurious, lasting color you can feel good about.

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        Ingredients

        COLORANT:
        PEG-2 OLEAMINE. WATER (AQUA). ALCOHOL
        DENAT. PEG-4 RAPESEEDAMIDE. PROPANEDIOL.
        ETHANOLAMINE. OLEIC ACID. HYDROLYZED OAT PROTEIN.
        HYDROLYZED CORN PROTEIN. HYDROLYZED SOY
        PROTEIN. HYDROLYZED WHEAT PROTEIN. MEADOWFOAM
        (LIMNANTHES ALBA) SEED OIL. TETRASODIUM
        GLUTAMATE DIACETATE. SODIUM METABISULFITE.
        SODIUM ERYTHORBATE. p-PHENYLENEDIAMINE. 4-
        CHLORORESORCINOL. 2-METHYLRESORCINOL. 2-AMINO
        -4-HYDROXYETHYLAMINOANISOLE SULFATE. N,N-BIS
        (2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE.
        OCTADECYL DI-T-BUTYL-4-HYDROXYHYDROCINNAMATE.

        COLOR DEVELOPER:
        WATER (AQUA). HYDROGEN
        PEROXIDE. CETYL ALCOHOL. CETEARYL ALCOHOL.
        CETEARETH-20. LAURETH-3. OXYQUINOLINE SULFATE.
        PHOSPHORIC ACID.

        QUINOA MASK:
        WATER (AQUA). CETEARYL ALCOHOL.
        BEHENTRIMONIUM METHOSULFATE. SHEA (BUTYROSPERMUM
        PARKII) BUTTER. SILYBUM MARIANUM ETHYL ESTER.
        HYDROLYZED QUINOA. HYDROLYZED BAOBAB (ADANSONIA
        DIGITATA) SEED EXTRACT. GLYCERYL STEARATE. TOCOPHEROL.
        FRAGRANCE (PARFUM). SODIUM BENZOATE. POTASSIUM
        SORBATE. BENZYL ALCOHOL. CITRIC ACID.

        Learn more about each ingredient →

        Certifications

        USDA BioBased Certification
        FSC - Forest for All Forever

        Learn more about our Certifications here →

        Shipping & Returns

        Order by 2pm EST for same day order processing and receive your order in 1 – 3 business days

        Need to return it? You've got 30 days!

        More Shipping & Return Info →

        Allergy & Safety Info

        We want all Naturtint customers to enjoy using our products safely and effectively, please find our Safety and Allergy information here

        FAQ

        View all FAQs here →

        We're Available Elsewhere

        Want to pick up a box of Permanent Hair Color today? Swing by your local health food store. Find a Retailer →

        We're also available online at Amazon and Walmart

        ← View Permanent Hair Color Chart← View Root Retouch Color Chart

        SHOP BY COLOR

        VIEW COLOR CHART →VIEW ROOT RETOUCH COLOR CHART →
        Write a Review
        average rating 4.8 out of 5
        Based on 28 reviews
        • 5 Stars
          23 Reviews
        • 4 Stars
          4 Reviews
        • 3 Stars
          1 Review
        • 2 Stars
          0 Reviews
        • 1 Star
          0 Reviews
        93% of reviewers would recommend this product to a friend
        Easy To Apply
        Rated 5 out of 5
        Customer photos and videos
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        28 Reviews
        Reviewed by AnneMarie R.
        Verified Buyer
        I recommend this product
        Natural Hair Color
        Brunette
        Hair Type / Texture
        • Straight
        Benefits
        • 100% gray coverage
        • No Ammonia
        • No Parabens
        • No Artificial Fragrance
        • Cruelty-free
        Rated 5 out of 5
        Review posted

        Eliminate brassiness!

        I have dark hair with about 30-50% gray

        It’s hard to know exactly because I have been dying it for years. – Ash blonde covers the gray and lighten the dark perfectly. It also eliminate the brassiness. I have achieved a light golden blonde. While It does not look like the picture on the box it is a soft golden blonde without the red. I am very pleased.

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        Easy To Apply
        Rated 5 out of 5
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        Reviewed by Theresa H.
        Verified Buyer
        I recommend this product
        Natural Hair Color
        Blonde
        Hair Type / Texture
        • Oily
        Rated 5 out of 5
        Review posted

        Great color

        I like using this for my blonde highlights

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        Easy To Apply
        Rated 5 out of 5
        Was this helpful?
        Reviewed by Mary T.
        Verified Buyer
        I recommend this product
        Natural Hair Color
        Grey
        Hair Type / Texture
        • Dry
        Benefits
        • Long-Lasting
        • No Ammonia
        • No Artificial Fragrance
        • 100% gray coverage
        • No Parabens
        Rated 4 out of 5
        Review posted

        Naturtint color 10A

        I am very happy with my order : a 6 pack of color 10A, thank you .

        I have been using this product for many years . Recently , this color has been unavailable where I purchase it . Could be due to my raving about it to everyone and it gets sold out! Was happy to find it on line .

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        Easy To Apply
        Rated 5 out of 5
        Was this helpful?
        Reviewed by Jeannine D.
        Verified Buyer
        I recommend this product
        Natural Hair Color
        Blonde
        Hair Type / Texture
        • Thin
        Benefits
        • 100% gray coverage
        • No Ammonia
        • No Artificial Fragrance
        • Long-Lasting
        • No Parabens
        Rated 5 out of 5
        Review posted

        naturtint light ash blond

        love this color.

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        Easy To Apply
        Rated 5 out of 5
        Was this helpful?
        Reviewed by Nicole M.
        Verified Buyer
        I recommend this product
        Natural Hair Color
        Brunette
        Hair Type / Texture
        • Thin
        Benefits
        • Long-Lasting
        • Hydrating
        • No Ammonia
        • Vegan
        • No Artificial Fragrance
        Rated 5 out of 5
        Review posted

        Love it

        I tried to upload a quick video with me talking but it would not allow.

        So here are the pictures!!

        Yes I have pink in my hair but the base is this blonde color. And I love it.

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        Easy To Apply
        Rated 5 out of 5
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        The First Ever USDA Certified BioBased Permanent Hair Color

        We want the best for you and the environment, so when creating formulas our goal is to replace as many synthetic ingredients as possible with plant-based alternatives. Simply put, we use as many naturally-derived ingredients as possible without sacrificing the quality of your results.

        But why aren’t Naturtint products 100% natural? We use the Global ISO standard 16128 which defines naturally-derived as plant or mineral derived materials and water that have undergone limited processing. The naturally-derived percentage varies between product lines and ranges from 90% to 99%. 

        What is Biobased? We hold ourselves to high standards and are proud to have the first permanent hair color to be certified by the USDA BioPreferred® Program. Biobased ingredients are derived from plants and other renewable sources and provide an alternative to petroleum-derived ingredients.

        • FREE SHIPPING

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        • Leader in better hair care

        • Pharmaceutical quality ingredients

        • Eco-friendly ingredients

        • Scientifically formulated by women

        • Vegan &
          cruelty-free